About North of Average

More Than Fitness. A Community Built to Help You Move Through Life Better.

At North of Average, we believe fitness should prepare you for life—not just the gym. Our approach combines strength, movement quality, performance, and community to help people build resilient bodies and confident minds.

Whether you're stepping into your first workout, training for your next HYROX race, returning from injury, or simply looking for a place where you belong, you'll find coaching that meets you where you are and challenges you to become stronger than yesterday.

Our mission is simple: help people move better, get stronger, and live North of Average.

What We Offer

  • Personal Training

  • Private Mat Pilates

  • HYROX Training

  • Functional Strength & Conditioning

  • Corporate Wellness Programs

  • Conference & Event Wellness Experiences

  • Wellness Retreats

  • Community Workouts & Events

We believe the best results come from consistency, education, and surrounding yourself with people who push you to grow. That's why we're building more than a fitness business—we're building a community.

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Meet the team

Meet Sami Saleh

Sami brings a performance-first approach rooted in functional movement, strength, and athletic development. His coaching philosophy emphasizes building capable, resilient humans through intelligent programming, proper movement mechanics, and progressive training.

Whether working with first-time gym-goers, experienced athletes, or HYROX competitors, Sami focuses on helping clients develop confidence, improve performance, and build sustainable strength that carries over into everyday life.

His specialties include:

  • Personal Training

  • Functional Strength & Conditioning

  • Fat Loss and Body Recomposition

  • HYROX Performance Coaching

  • Athletic Development

  • Mobility & Movement Quality

Sami believes great coaching is about creating long-term success—not quick fixes. Every program is designed to help clients move with purpose, perform with confidence, and continue progressing for years to come.

Meet LaBrea bass

LaBrea's passion lies in helping people reconnect with their bodies through intentional movement. As a classically trained Pilates instructor and strength coach, she blends precision, functional movement, and education to create sessions that are both empowering and approachable.

Her coaching is rooted in improving posture, stability, mobility, core strength, and overall movement quality while making fitness feel welcoming for every body. She believes movement should enhance your life, build confidence, and create lasting habits—not intimidation.

Beyond coaching, LaBrea is passionate about creating spaces where people genuinely connect. Through community events, corporate wellness initiatives, conferences, retreats, and partnerships, she strives to make movement accessible while building meaningful relationships that extend beyond the workout.

Her specialties include:

  • Private Mat Pilates

  • Group Mat/Sculpt Classes

  • Functional Strength Training Classes

  • Corporate Wellness Programming

  • Community Events & Experiences

  • Wellness Retreats

  • Movement Education

Her goal is simple: help people discover that becoming stronger isn't just about lifting more—it's about living with confidence, purpose, and joy.

Ready to Transform?

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